July 2008 Newsletter
Our Man in Phoenix
At Sunrise Management, we pride ourselves on having the highest quality talent available at every level of the company. Xavier Wolf is the guy we turn to when we need to be sure things are running smoothly in the Phoenix area.
Xavier is also Sunrise’s newest addition, joining us recently as Regional Real Estate Manager. His addition to our team reflects the growing presence of Sunrise in the Arizona residential market.
With over 20 years as Regional Manager, General Manager, Project Manager, Convention Services Manager, Sales Manager, and Front Office Manager at a wide variety of properties (with substantial skills in all aspects of hotel and multi-housing operations), Xavier is the answer to any Arizona owner’s real estate needs. Throw in his communications abilities in French, Spanish and English, and you’ve got a pretty potent recipe for success.
“Sure we can do all the things you’d expect - ensuring compliance with regulatory agencies, budgeting and forecasting of income and expenses, P&L accountability, human resource management, analyzing performance trends, research and marketing. That pretty much goes without saying.” he explains. “The real test of a successful residential management effort is an ability to hire and retain the right people.”
“You can prepare stellar marketing and strategic plans, but unless you have the right team to execute the plans, they are meaningless.”
“Since residents are sharing their ‘raving fan’ stories, and performance is consistently above par across his portfolio, we want Xavier to continue doing whatever he’s been doing” says Sunrise COO Tina West of this high-energy professional.
“I’m starting with an initial portfolio in the valley, but given Sunrise’s expanding reputation throughout the southwest, I expect that portfolio to grow VERY quickly.” he explains. Xavier adds “I know I can bring some significant value to the discussion with both owners and residents.”
And why did such a talented individual choose to partner his skills with Sunrise? “It’s their commitment to customer relationship development and maintenance.” he says without pause.
“From day one I’ve been impressed with efforts to consistently contact both future and current residents in an effort to set the company apart from others in the marketplace. All up and down the line, these are people who believe in delivering exceptional service. We’re expected to be accountable, and there’s never any passing of the buck. And best of all, I’ve found Sunrise’s management team to be incredibly innovative.”
“This is an organization which is always looking for new ways to utilize any type of marketing avenue that’s available. They’re on the lookout for every type of technological tool to improve owner ROI and NOI. And they do all this while constantly reaching out to residents to maintain positive relations. That’s just HUGE in this business!”
“We look to take our Mesa property to 100% occupancy by April 2009 – a mere year after we took over management. Our property in Tempe is leading the market in occupancy. These results are the outcome of good strategy, good planning, good incentives, and good people. That’s why I love working with these guys.”
With a portfolio in the Phoenix area with over 1,000 units in three locations, Sunrise is quickly becoming a serious regional player. You can explore working with Xavier, too, by contacting him at 602.595.9641.
Return to Table of Contents
